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At the "VECTOR GLIDE Demo Center," you can easily test ride at any time during the season
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Test rides of new models and a variety of lessons from a stellar team of instructors. Telemark enthusiasts gather at "Norikura Ni Hoero!" │ January 17th (Sat) - 18th (Sun), 2026 @ Mt. Norikura Snow Resort
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A Wrangler perfect for the snowy mountains | Jeep releases Japan-exclusive "Snow Trace Edition" model (150 units) | Test drive and purchase receive Jeep x K2 collaboration merchandise
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Enjoy six ski resorts based around OMO5 Otaru
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Tadashi Fuse's 30th anniversary event, "Back to Roots, Back to Snow – TADASHI FUSE 30th Snow Gathering" will be held at Tengendai Highlands on January 31, 2026
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The man who created the Kagura BC (backcountry) environment | Minoru Nakazawa | Up close to THE MAN
Interview -
Tanner Hall's latest movie, "TANNER HALL FOREVER," will be released on October 6, 2020. A teaser has been released ahead of the release!
TOPICS -
2020-21 "Early Bird" Season Passes and Lift Tickets | Now's the time to buy! Don't miss out on these great deals! Check them out! ～Updated!
TOPICS -
Moisture permeability and breathability that can be worn while climbing. What is the power of FUTURELIGHT｜THE NORTH FACE
Wear -
PhotoStory | Akira Sasaki traces his skiing journey through photographs and his own words
Interview -
HACHIMANTAI CAT TOURS | Sliding down Hachimantai powder, which is said to be the dryest in Honshu | Iwate Prefecture
Facility introduction -
Introducing a unique model supervised by the '18 FWT Champion | PeakPerformance
Wear -
Who is the currently popular Hoshino Kouga? | Footage that has attracted attention worldwide and a special interview
Interview -
An overview of the K2 SKIS lineup that drives free skiing and free riding | K2 SKIS
skis -
Snow gear & wear purchasing circumstances. Real information can be found at the pro shop, specialty stores with a wide selection of products, and low-price e-commerce
How-to/know-how -
What is the power of clothing that seamlessly connects the mountains and the city? ｜FW WEAR
Wear -
Snow wear divided into "BACKCOUNTRY" and "ALL MOUNTAIN"｜PATAGONIA
Wear
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26-27 Ski Test Ride Information | You can already test ride next season's models
skis -
Playfulness over specs. A series that captures the freedom of skiing and snowboarding | THE NORTH FACE "LAYBACK"
Wear -
Helmets, goggles, and a constantly expanding lineup | DAKINE has become a comprehensive snow brand
Goggles/Sunglasses -
Highly durable setup for heavy use | MOUNTAIN HARDWEAR "Boundary Ridge"
Wear -
"A classic product that will be used for a long time" as told by backcountry guides
backcountry gear -
Backcountry guides share their favorite gear changes recently
backcountry gear -
"Cardo" is a new snow mountain communication tool that updates "skiing together"
accessories -
A new model from Phaenom, a revolutionary ski boot brand
ski boots -
K2 and Sean Pettit's K2000: Blurring the Line Between Skiing and Snowboarding
skis -
How to Choose Snowwear '25-26 | Functions and Structure to Know to Find the Perfect Suit
Wear -
BOA: A Journey Around the World | The One and Only Partner I Gained During My World Ski Tour
ski boots -
ARMADA enters the snowboarding world!
snow board
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Daisuke Shirakawa, the powerful coach who took a skier from zero experience to a Chinese Olympic athlete in just 3 years and 4 months, and the other world he sees in his challenge
Interview -
"SKIMO" has become a new Olympic sport. Ken Fujikawa's dream beyond speed touring
Interview -
"When the isobars become vertical, head to Seki!" Seki Onsen Ski Resort, the pioneer of the powder boom
Interview -
Awasu Ski Resort in Toyama is the friendliest ski resort in Japan
Interview -
Togari Onsen Ski Resort is undergoing a major transformation. What are the plans of the new president, who has an unusual background?
Interview -
Approaching improvement through science | What is "Yuki Kids," the optimal solution for kids' ski lessons, newly designed by Hoshino Resorts?
Interview -
U10 Alpine Skiing: Risa Ohno, the super kid who's the talk of New Zealand
Interview -
Rusutsu Resort: A unique skiing experience – the hidden professionalism of snow groomer operators
Interview -
Yui Sunohara talks about her encounter with the Technical Selection and "the one shot that changed her life"
Interview -
25 Years of Sticking to the Behind-the-Scenes Aesthetic | Hiroki Ito, the Serviceman Supporting the Strongest Team in Japanese Alpine Skiing History
Interview -
Get a Hakuba Valley All-Mountain Season Pass. Two snowboarders talk about the changes to their skiing and daily life.
Interview -
The current location of Junpei Momose (JUMPEI MOMOSE), an all-rounder who connects people with snow
Interview
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6 things BC skiing enthusiasts should do to get into the winter swing! [Tokyo Metropolitan Edition]
How-to/know-how -
Kono Kenji's POWDER TIPS Overcoming "When the terrain gets uneven and bad snow, the skis don't fall forward"!
How-to/know-how -
Kenji Kono's POWDER TIPS Overcome "I'm scared of uneven ground/powder"!
How-to/know-how -
Tree running is becoming increasingly popular, its charm and how to run
How-to/know-how -
What is backcountry? ｜What beginners should know
How-to/know-how -
Learn from professionals. How to care and store skis and snowboards during the off-season
How-to/know-how -
What's so interesting about MTB? How skaters spend their off-season. @Hakuba Iwatake MTB PARK
How-to/know-how -
How to wash ski/snowboard wear - Clean it as soon as the season is out!
How-to/know-how -
Introduction to Backcountry How to "Avalanche Backpack" by Lost Arrow Backcountry Ski Gear Experience Session
backcountry gear -
Introduction to backcountry How to "Beacon" by Lost Arrow Backcountry ski gear experience session
backcountry gear -
Introduction to the backcountry How to "Ski crampons" by Lost Arrow Backcountry ski gear experience session
How-to/know-how -
Introduction to Backcountry How to "Binding" by Lost Arrow Backcountry Ski Gear Experience Session
How-to/know-how
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What is the effect of the new lift? Real snow quality and terrain play just after the start of the 26th season in the Niseko area
Niseko/Rusutsu -
FWT JAPAN Certified "ZONE FWT" | Introducing 13 Freeride Courses
By theme/purpose -
Ski resorts with natural terrain and fun freeriding | Tips for playing with the terrain
By theme/purpose -
A ski resort with a great tree running area, where tree running is popular
By theme/purpose -
Enjoy powder and groomed skiing at a ski resort with "first track" skiing first thing in the morning
By theme/purpose -
A spot where you can enjoy CAT skiing and snowboarding, where you can ski on powder snow without hiking
By theme/purpose -
Enjoy powder on the slopes, No. 1 is 84% uncompacted snow! 10 ski resorts with plenty of uncompressed snow courses
By theme/purpose -
"It's important to go somewhere different from usual" - The first trip between brothers in 19 years. The three Kono brothers explore Hokkaido's powder snow belt
Hokkaido -
Open the door to the backcountry and try powder riding at Muika Snow Resort
Yuzawa and Minamiuonuma -
Active families can enjoy skiing to their heart's content at Yuzawa Nakazato Snow Resort, a favorite among locals!
Yuzawa and Minamiuonuma -
Head to Maiko first thing in the morning! Ken Hirose and Ayumi Kitahara ski down a big slope that even advanced skiers will be satisfied with.
Yuzawa and Minamiuonuma -
Ski resorts opening early for the 2025-2026 season | Ski resorts where you can start skiing in October-November
TOPICS
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Basic information on the Milan-Cortina Olympics, including highlights, venues, and how to watch
TOPICS -
The reality of a mogul skier. Kosuke Sugimoto "UNBREAKABLE" EPISODE.000
TOPICS -
Unstoppable evolution, where it stands now. The latest interview video of Hoshino Kouga has been released
TOPICS -
58 ski resorts, 449 tickets up for grabs | Lift ticket giveaway campaign underway ['25-26]
TOPICS -
The ban will be lifted soon! Information on backcountry tours for the first ski season in Tateyama 2025-2026
TOPICS -
Win the hot new model! [K2 x LINE Gift Campaign 2025]
TOPICS -
Ski resorts opening early for the 2025-2026 season | Ski resorts where you can start skiing in October-November
TOPICS -
'25-26 "Early Bird" One-Day Lift Ticket Information | Get a great deal now! [Updated October 21, 2025]
TOPICS -
2025-2026 Ski Resort "Early Bird" Season Pass Sales Information | The earlier you book, the cheaper it gets & the more perks you get [Updated October 21, 2025]
TOPICS -
World-famous snowboarder Xavier de la Rue's Antarctic adventure family trip "Of A Lifetime" now available on the big screen
TOPICS -
Snow turns "I can't do it" into "I can do it" - Neige, a ski school for people with disabilities, wants to convey the message of "your own strength"
TOPICS -
Snowy T-shirt
TOPICS
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Bears during ski season: hibernation and what to know about the backcountry
column -
Weekend powder forecast (1/9-1/11), Japan's best-snow forecaster accurately predicts "snowfall areas"
column -
Weekend powder forecast (1/2-4), Japan's best-snow forecaster accurately predicts "snowfall areas"
column -
Weekend powder forecast (12/26-28), Japan's best weather forecaster predicts "snowfall areas"
column -
Weekend powder forecast (12/19-21), Japan's best weather forecaster predicts "snowfall areas"
column -
Weekend powder forecast (12/12-14), Japan's best weather forecaster predicts "snowfall areas"
column -
Japan's most experienced weather forecaster explains: What will the snow be like this winter?
column -
Choose the perfect skis to make your winter even more fun! The perfect pair of skis to get you excited
column -
Washing your gear: Backcountry guides' real-life advice
column -
The world is starting to take notice of OFFPISTE, a six-piece black group that aims to make skiing an open culture!
column -
Why do we get excited about skiing? The charm of snowy mountains that enriche your life
column -
Skiing and story connected with BOOKOFF
column
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Highlights of the Freestyle Skiing Halfpipe Competition at the Milan-Cortina 2026 Olympics
event -
26-27 Ski Test Ride Information | You can already test ride next season's models
skis -
The first ever ski test ride event "SKI DIG" will be held, featuring 45 brands | March 7th (Sat) - 8th (Sun), 2026 @ Kashimayari Ski Resort Family Park
event -
Highlights of the Freestyle Skiing Big Air Competition at the Milan-Cortina 2026 Olympic Games
event -
Highlights of the "Freestyle Skiing Moguls" Competition - Milan-Cortina 2026 Olympic Games
event -
Tokyo Ski Night: A film event for interacting with the season's start | @ Daikanyama, Tokyo | Saturday, November 15th
event -
"WHY HAKUBA VALLEY?" event to commemorate the start of sales of Hakuba Valley All Mountain Common Season Tickets | @Daikanyama, Tokyo | Saturday, June 28th
event -
If you want to get a great deal and guaranteed new models! ｜'25-26 National Professional Shop Early Orders Information (Updated May 28, 2025)
event
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Freely explore the fields and mountains. "BC Cross Country" - walking and gliding with ease
Report -
Backcountry guides reveal the reality of the situation
Report -
Skiing in the snowy country in midsummer! My first experience at "Kagura Summer Slope"
Yuzawa and Minamiuonuma -
How much does it cost to spend on gear this season? We asked 120 people at the Ishii Sports "Custom Fair" Tokyo venue
Report -
Jeep® Commander that supports your active lifestyle
Report -
"YUKIGOI Mountain Clean 2025" report with skiers and snowboarders who really love snow mountains and Maiko
Report -
Season playback "Tsukasa Home POWDER FREERIDE '25 with Bonz Crew" is now underway! 2025/2/15.16 @ Kiroro Resort
Report -
What is the "NEW Model SKI Test Drive Order Event" for the Alpen Group "Members Only"?
Report -
'25⁻26 New Model Test Drive Report for Mt. Peaks│February 22nd-23rd, 2025 @Katashina Kogen Ski Resort
Report -
DREAM GATES PRESENTS 2025-2026 NEWMODEL Powder Heel Free Test Drive @ Myoko Suginohara Ski Resort | Looking for test drive reporters from STEEP users from Saturday, March 1st to Sunday, March 2nd, 2025!
Report -
Sauna x Ski Trip A spot for travelling with a special touch to the skiing
TOPICS
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"It's important to go somewhere different from usual" - The first trip between brothers in 19 years. The three Kono brothers explore Hokkaido's powder snow belt
Hokkaido -
Washing your gear: Backcountry guides' real-life advice
column -
Backcountry guides reveal the reality of the situation
Report -
The ban will be lifted soon! Information on backcountry tours for the first ski season in Tateyama 2025-2026
TOPICS -
How to Choose a Backcountry Backpack '25-26 | Learn about the Features and How to Use Them to Find the One That's Right for You
Backpack -
Garmin's "INSTINCT 3 DUAL POWER" - Akita, in spring, to visit Mt. Chokai
backcountry gear -
2025_Early Spring Tateyama Backcountry will be released soon on Tuesday, April 15th! Spring Tateyama BC Guided Tour
By theme/purpose -
KANJIKI - Snowshoes to enrich the lives of people living and playing in snowy country Japan
backcountry gear -
The appeal of powder trips on a local railway - Report on Hokkaido edition '24-25
Hokkaido -
Ski resort with backcountry access | Niigata Joetsu/Gunma edition
By theme/purpose -
Ski resort with backcountry access | Hakuba edition
By theme/purpose -
Ski resorts with backcountry access｜Hokkaido edition
By theme/purpose
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Weekend powder forecast (1/9-1/11), Japan's best-snow forecaster accurately predicts "snowfall areas"
column -
Weekend powder forecast (1/2-4), Japan's best-snow forecaster accurately predicts "snowfall areas"
column -
Weekend powder forecast (12/26-28), Japan's best weather forecaster predicts "snowfall areas"
column -
"When the isobars become vertical, head to Seki!" Seki Onsen Ski Resort, the pioneer of the powder boom
Interview -
Weekend powder forecast (12/19-21), Japan's best weather forecaster predicts "snowfall areas"
column -
Ski resorts with natural terrain and fun freeriding | Tips for playing with the terrain
By theme/purpose -
A ski resort with a great tree running area, where tree running is popular
By theme/purpose -
Enjoy powder and groomed skiing at a ski resort with "first track" skiing first thing in the morning
By theme/purpose -
Weekend powder forecast (12/12-14), Japan's best weather forecaster predicts "snowfall areas"
column -
A spot where you can enjoy CAT skiing and snowboarding, where you can ski on powder snow without hiking
By theme/purpose -
Enjoy powder on the slopes, No. 1 is 84% uncompacted snow! 10 ski resorts with plenty of uncompressed snow courses
By theme/purpose -
Japan's most experienced weather forecaster explains: What will the snow be like this winter?
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