"Patagonia Tokyo Kanda Store" Renewal OPEN as a base to take action to protect the snowy mountains!

A powerful lineup of products centered on "Snow & Technical"
The "Patagonia Tokyo Kanda Store" has been reborn as a place to unite and take action to protect the precious snowy mountains!

"Patagonia Tokyo Kanda Store" is located in Kanda, Tokyo, which is said to be one of the leading snow towns in Japan.
The unique yellow appearance is a landmark, and it is a popular store visited by many core outdoor users in Tokyo, but it was reopened on October 9, 2021.

The point of the renewal is that in addition to enhancing the product lineup of technical products such as skis, snowboards, and mountaineering, it is also the start of a new approach to "sustainability" that is different from other Patagonia directly managed stores.

① Start selling recycled (used) products!

●USED <Keep your gear playing, don't let it go to the landfill>
Sale of second-hand snow-related products

②Teach me how to care for and repair gear to use technical products for a long time!

●REPAIR <Learn how to care for and repair gears to keep them clean and functional>
Send a message that you can continue to use the product as a gear for a long time together with repair.

③ patagonia snow wear can be rented at the shop!

RENT <Circulate one jacket to reduce unnecessary consumption>
This time, the same amount of the usage fee will be donated to POW JAPAN
*Rental of snow wear tops and bottoms will start in late December
*Maximum 1 from rental to return Weekly available for ¥4,000 (tax included)

All of them are pleasant services from the user's point of view, and all efforts are concrete actions selected by the user for environmental protection.

Furthermore, with the slogan "ACTIVISM" and the slogan "We are part of the action for change", we are standing up in each snow area to protect the snowy mountains and the current climate crisis in the store. Disseminate information on efforts to address the climate crisis. general incorporated association POW Japan will also be posted.
These initiatives are intended to arouse interest in the environment among outdoor users who visit the store, and to motivate them to take action to protect the environment.

 

Behind this is Patagonia's message for this season.

 


Responsibilities and
possibilities of life with snow

Grateful skiing on the snow means a never-ending struggle to protect the winter.
to truly enjoy it. It is necessary to limit the negative influence on it. And let us act for it in all the ways we can.
Patagonia's influence is in making durable gear. Your role is to use it for as long as possible.

As a corporate responsibility, we provide durable gear and teach you how to care for and repair it to make it last as long as possible.
In addition to the above, the Tokyo Kanda store will also offer a second-hand snow-related product sales and rental program as an alternative to buying new products.
-by Patagonia

Since its founding in 1973, Patagonia has been manufacturing with the mission of "We run a business to save our home planet Earth."
A new challenge has begun in order to appeal to all users the need to take action to protect the environment by valuing contact with nature.


www.patagonia.jp/patagonia-kanda-japan/store_924604488.html

[Address] Tsuyuki 2nd Bldg., 2-3-18 Kanda Ogawamachi, Chiyoda-ku 101-0052
[TEL] 03-3518-0571
[Business hours] Weekdays: 12:00-19:00, Saturdays, Sundays, and holidays: 11:00-18 :00
[Regular holiday] 3rd Wednesday of every month
[Access] About 1 minute walk from Shin-Ochanomizu station B7 exit About
2 minutes walk from Ogawamachi (Tokyo) station A6 exit
About 4 minutes walk from Awajicho station A2 exit

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