Launch of "Concrete Jungle," an apparel collection created through innovative collaborations
An innovative collaboration has been formed between French outdoor brand MILLET and skateboarding brand ELEMENT. From the fields of Fontainebleau in France to the streets of New York, both brands share a theme of nature. Blurring the boundaries between bouldering and skateboarding, they share the energy, commitment, and expertise of each brand, resulting in the creation of "Concrete Jungle," an apparel collection that brings outdoor functionality to today's adventurous urban youth. This collaboration will launch in Japan on November 4, 2022
Let us introduce some of the intriguing collection
RAINSHELL CTX ICON
This 3-layer jacket is made with GORE-TEX. It is waterproof, breathable, and windproof, and has a design that incorporates street elements and is packed with functionality. It is an iconic piece in this collection. It is available in sizes M/L/XL and is priced at 82,500 yen (tax included)
PROBLEMS PANTS
These pants feature the MILLET and ELEMENT collaboration logo. Made from sweatshirt fabric, they are loose fitting and allow for unrestricted movement. They come in sizes M/L/XL and are priced at 14,300 yen (tax included)
SNACK PACK
This bag is also designed to match the jacket we introduced earlier. It will also be useful as an accent color for your outfit. The price is 6,050 yen (tax included)
◇About ELEMENT
ELEMENT is a skateboarding brand that emerged from the street culture of the American East Coast in 1992. Its main logo depicts a tree, a living thing on the earth, and its brand concept is based on the four elements that make up the Earth: WIND, WATER, FIRE, and EARTH. With the themes of "skateboarding," "art," and "nature," ELEMENT has grown into a brand beloved around the world as a pioneer of expression and freedom in the skateboarding community. This year marks the brand's 30th anniversary
◇About MILLET
Born in 1921 at the foot of the French Alps, the Millet family's passion for the mountains has led them to innovate alpine gear for a century, from selling bags in the French market to climbing the peaks of the Himalayas. With the emergence and evolution of bouldering, a minimalist and more accessible form of climbing, Millet aims to pioneer the growth of this lifestyle not only in the mountains but also in cities
■Information
ELEMENT
Official website:https://www.billabongstore.jp/element/
Official social media:Instagram|Facebook|Twitter|YouTube
MILLET
Official website:https://www.millet.jp/
Official social media:Instagram|Facebook