The brand concept is "clothing for residents"
Are you familiar with the brand "inhabitant"? It's
a popular brand that once had a store in Harajuku, offering an active youth culture style for so-called "board sports" such as snowboarding, wakeboarding, skateboarding, and surfing. After announcing a hiatus in the 2016 A/W season, there were many calls for its return. It has finally made a comeback with the 2022 A/W capsule collection.
The relaunched 2022 A/W capsule collection features a lineup of snowboard wear, classic casual wear, items made with eco-polyester, and accessories, proposing an active youth culture style that is characteristic of inhabitant, combining functionality and originality
It appears they will be strengthening not only their product lineup but also their PR efforts and overseas strategy. I highly recommend checking out their newly revampedofficial website. It has an atmosphere that makes you feel like you're in a video game, and it's designed to give you a sense of excitement about this fresh start.
Catchy stickers featuring characters from the virtual world are also available for sale
The lineup includes items such as 2L jackets (¥27,500–¥49,000), logo T-shirts, hoodies (¥4,950–¥13,200), chino pants (¥13,200), 2L pants (¥42,900), knit caps, and stickers (¥550–¥5,940). Pre-orders will begin on July 29, 2022, at select shops in Japan andthe official website. (All prices include tax)
◆Information
inhabitant official website:https://www.inhabitant.jp/
Official Instagram:@inhabitant_jp