Below is a press release from K2 Sports
SEATTLE, WA - October 4, 2021 - K2 Sports integrates Boots from the Full Tilt Collection into the K2 product line, further refreshed for consumers and part of the K2 brand for the 2022/2023 ski season announced plans to comprehensively strengthen its brand. Founded in 2006 under K2Sports, which owns eight iconic winter sports brands, the Full Tilt brand combines three-piece ski boot technology, use by top athletes around the world, and a more progressive ski culture than its inception. Known as the leading brand contributing to
During the transition from the Full Tilt brand to the K2 brand, the proven 3-piece boot and global support of the athletes who shaped the brand over the years will continue through K2 skis.
K2 will continue to drive further boot innovation and promote skiing progress and culture, now and in the future. Team skier Tom Wallish said, "The full tilt boot has been on my feet for 15 years in every X-Games medal, video clip and footage. I've been using the full tilt for over 10 years. I have designed, created, tested and released a new version of the Pro model boot every year.I am very excited about the future of K2 boots that bring my style to a new product line with the same mould, technology and design but with a new logo We will continue to deliver boots that look, feel and perform like you expect!"
The 21/22 winter season will be the last full tilt ski season on the market. Through Spring 2022, Full Tilt will continue to drive product releases, provide customer service, dealer support, warranties and exchanges, support athletes, share unique content and operate a dedicated marketing platform. For decades, the original 3-piece ski boot design has dominated the competition, brought style to the ski boot game, and delivered the results countless skiers desire. Full Tilt's role in history so far has always been fun and embraced by a passionate community of park skiers, freestylers and core ski shops.
K2 JAPAN : http://www.k2japan.com/