DRAGON– Latest Models & Catalog | Brand Introduction –

'25-26 Brand Spotlight and Lineup Topics

All "DX3 L" models are custom made for Japan!

DX3 L / OLDSKOOL DARK OLIVE

LUMALENS J. SILVER ION (S09)
VLT 40%

¥25,300

The DX3 L, released in the 2023-2024 season, is a large-fit model that is approximately 12% larger than the long-selling DX3. With a wide field of view comparable to the PXV, a comfortable fit thanks to the flexible and lightweight frame, and the sophisticated look that is characteristic of DRAGON, it quickly became a popular model

Starting with the 2024-2025 collection, the shoes will feature Japan specifications, customized specifically for the Japanese market, such as a Japan fit and buckle belts tailored to the Japanese skeletal structure, and some models will feature JAPAN LUMALENS. For the 2025-2026 collection, all models will be Japan custom models, with specifications optimized for Japan's snowy mountains, providing even greater comfort and performance

The authentic youth model "DXT" also features JAPAN LUMALENS

DXT / AUTHENTIC

LUMALENS J. RED ION (M01)
VLT 40%

¥15,400

If you're aiming for a stylish look that rivals adults, the "DXT" youth goggles are highly recommended. Like the adult models, they incorporate the latest technologies such as Super Anti-Fog 2.0 and OTG. The '25-26 season model features JAPAN LUMALENS lenses, making them even easier to see through and use.
Target age: Approximately 8 to 15 years old (individual differences may apply)



BRAND features

Founded in 1993 in Kapo Beach, California, the heartland of action sports, eyewear brand DRAGON was established by founder Will Howard, who consistently pursued products that delivered truly essential functionality, safety, and design over many years. Working
with top athletes, DRAGON has continuously introduced new technologies, including a completely frameless design (patented technology), LUMALENS® which enhances the depth of scenery, and Panotec lens technology—all technologies pioneered by DRAGON.

In order to expand into the Japanese market, they have been pioneers in developing products for Japanese people. In 1997, they were the first domestic or international goggle brand to adopt the "Japan Fit," and in 2009 they developed the "Japan Lens," which became the foundation for current lens colors. In 2017, they produced JAPAN LUMALENS®, which has received tremendous support to this day


BRAND info

DRAGON

URL:https://www.dragonalliance.jp/

Distributor: StraightSix Ltd.


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