OAKLEY – Latest Models & Catalog | Brand Introduction –

'25-26 brand's featured lineup topics

Appears in "LINE MINER," the first signature model created by Ayumu Hirano himself!

LINE MINER HIRANO AYUMU Signature | Lens: Prizm Black |Size: M,L \28,820

 The big news for OAKLEY in the 2025-2026 season is the launch of a signature model for world number one rider Ayumu Hirano. Debuting with the hugely popular LINE MINER, these goggles are the first signature model designed by Ayumu Hirano himself. From the color selection to the design, the goggles reflect his personal attention to detail, expressing his pride in his Japanese identity, his respect for traditional Japanese culture, and his passion for snowboarding

The design concept is "life." This is the word that Hirano Ayumu chose to express his feelings about snowboarding. He started snowboarding as a sport at a young age, and it is not only an important part of his identity, but also his "life." This time, he used the uniquely Japanese brush as a tool to incorporate this feeling into the strap design. The powerful Japanese-style pattern created with brush strokes represents "snow." His attitude of respecting ancient customs and culture is the same for the OAKLEY brand

The back of the strap features the OAKLEY STATIC LOGO, which was created in 1995, a design he particularly likes. Of the many OAKLEY logos, this one, with its retro feel that evokes the 90s, is Hirano Ayumu's favorite

It goes without saying that the LINE MINER has excellent performance, but the lenses of this signature model use Prizm Black, which has the lowest visible light transmittance and is ideal for sunny days

New lens "Prizm 24K"

To celebrate the brand's 50th anniversary, the brand is introducing the new Prizm 24K lens. Designed for sunny to lightly cloudy conditions, it offers a visible light transmittance of 12%. Prizm 24K lenses are used in all frames, including the popular LINE MINER, FLIGHT DECK, and FALL LINE

Rene Rinnekangas signature is here!

LINE MINER RENE RINNEKANGAS Signature | Lens: Prizm Black |Size: M,L \28,820

For the 2025-2026 season, a signature model of Team Oakley athlete Rene Linnekangas will also be released. This model is also a LINE MINER model, and the lens is Prizm Black, which has the lowest visible light transmittance, making it ideal for sunny days



BRAND features

Founded in Southern California, USA in 1975, Oakley® is a global leader in product design and sports performance. With over 900 patents, Oakley's corporate culture is a blend of inventors, idealists, scientists, and creators, passionate about using design and innovation to create products and experiences that inspire people. This philosophy has made Oakley one of the most iconic and distinctive brands, and it's why top athletes around the world who compete at the highest level trust Oakley products

Oakley's signature High Definition Optics® technology, featuring exceptional clarity, precision, impact resistance and UV protection, is featured in all of the brand's sunglasses, prescription eyewear and premium goggles

Oakley, a leading brand in sports eyewear, has expanded its reach into apparel and accessories, catering to consumers interested in sports performance and active lifestyles. Oakley is a brand of EssilorLuxottica

BRAND info

OAKLEY

URL: https://www.oakley.com/ja-jp

Oakley® and Prizm™ are trademarks of Oakley, Inc.
© 2022 Oakley, Inc. All rights reserved.


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