"DAKINE" and "Fujiten Snow Resort" will start a safety awareness initiative by wearing helmets this season

Snow helmets have been added to the DAKINE lineup this season and are essential for protecting the head from impacts and obstacles in the event of a fall. While helmets are widely used in Europe and the US, their usage rate is still low in Japan

As part of its efforts to ensure the safety of winter sports enthusiasts, DAKINE will begin safety awareness activities with Fujiten Snow Resort in the 2024-2025 season, with ski resort patrols wearing DAKINE helmets and helmets available for rental at schools

What is DAKINE?

This outdoor gear brand was founded in 1979 on the island of Maui, Hawaii, USA. Founder Rob Kaplan began by manufacturing leashes for local surfers for big waves. The name comes from the Hawaiian pidgin English word for "The Kind," which has the connotation of "the best" or "this is it!" The brand is known for its high-quality, durable products that can withstand the harsh conditions of outdoor sports, and many of its products use environmentally friendly materials and manufacturing methods

DAKINE HELMET

DAKINE helmets, introduced this season, are made with a durable hard shell. They are equipped with the MIPS® Brain Protection System, which reduces brain damage in the event of a collision. The fit system dial allows for fine adjustment of the fit, ensuring a comfortable fit. The straps use a magnetic buckle, making them easy to fasten. Recycled materials are used in some parts of the product

DAKINE CHARGER HELMET ¥22,550 (tax included)
DAKINE DAYTRIPPER HELMET ¥17,600 (tax included)

Fujiten Snow Resort

This ski resort is located at the northern foot of Mount Fuji in Yamanashi Prefecture. Its 65-hectare site, at an altitude of 1,285m to 1,485m, is home to seven courses (with a maximum gradient of 32 degrees and a longest course of 1,500m). From the "Family Course," which is wide and gentle enough for children with a maximum gradient of 10 degrees, to the "Downhill Course," with its steep, carving runs and mogul courses for advanced skiers and snowboarders, skiers and snowboarders of all levels can enjoy the resort. The "Snow Park," with its many jib equipment, is also popular. "Chibikko Ai Land" offers not only sledding and snow play, but also ski and snowboard slopes exclusively for children, making it a safe and enjoyable area for families with small children

Information

DAKINE
official website: https://www.boardriders.co.jp/pages/dakine
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Fujiten Snow Resort
official website: https://www.fujiten.net/
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