NEWS– archive –

Haglöfs POPUP SHOP will be held at SPICY Hakuba Echoland store! | August 3rd (Sat) - August 13th (Tue)

A talk event with Tenra Katsuno, who competes on a global scale! |TENRA KATSUNO TALK EVENT| Held in Tokyo, Sapporo, and Osaka!

A must-see for ski and snowboard influencers! 2024-2025 Arai Snow Resort is looking for certified ambassadors

A first in Japan! Enjoy breakfast on a lift at the flying restaurant "Breakfast in the sky" | July 13, 2024 (Saturday) @ Hakuba Alps Hotel (Hakuba Norikura Onsen Ski Resort)

SMITH's limited edition "Early MODEL" series will be available in stores from Friday, July 12, 2024

Self-crowdfunding to celebrate the 20th anniversary of "GREEN.LAB" has begun | GREEN.LAB 20th Anniversary Project

THE NORTH FACE "MOUNTAIN FESTIVAL" will be held on September 7th and 8th! This event is limited to 160 people. Applications for the lottery will be accepted until July 25th! @ Lake Kizaki Campground, Nagano Prefecture

Aya Sato and Kenji Kono will also be visiting! THE NORTH FACE sample exhibition will be held | POW talk session will also be held @THE NORTH FACE Mountain

"LIFE in the Outdoors." | A documentary program that follows the lifestyles of people who love the outdoors | Broadcast every Wednesday from 9:54 PM on TV Tokyo

Outdoor film and music event "AREA UNITE" vol.1 to be held October 11-14, 2024

Solo exhibition by photographer Gaku Harada | "FAR EAST SNOW ATTITUDE #WATERPARTY" | Starting July 6th @ MIDORI.so gallery in Nakameguro, Tokyo

A new "Value Pass" is now available, excluding crowded days! Ishiuchi Maruyama Ski Resort '24-25 season tickets are now on sale

The 12th Shinshu Mori Festival is on until today, June 30th! | STEEP picks out some of the booths that caught our eye!

The Shinshu Nakano Tourist Center, a new landmark in the Hokushin area of ​​Nagano Prefecture, has reopened after renovations

Would you like to become a "forest dweller"? [12th Shinshu Forest Festival! 2024] Held on June 29th (Sat) and 30th (Sun) @ Sugadaira Kogen Petit Hotel Zontack