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What's the best thing to eat in the mountains? Niseko's energy bar "POWBAR" is born from a passion for food
Interview -
The Hakuba Valley All Mountain Season Pass will go on sale from July 16th. Here's what makes it so great!
TOPICS -
STEEP Sponsored: 25,000 Yen Cash Back! Hakuba Valley All-Mountain Season Pass Tester Recruitment Campaign
TOPICS -
24 Ski T-Shirts to Wear in Summer!
TOPICS -
Decorating your skis and snowboards with style. Enjoying your beloved equipment every day
accessories -
Vol.1 is now on sale! We spoke to the editor-in-chief of the telemark ski fanzine "FREE HEEL BOOK"
TOPICS -
Snowboarding event "HARMONIZE" report: Two days of thinking about harmony with nature
Myoko -
Report from the "Ishii Sports Custom Fair" early bird sales event for new ski models, held from June 14th (Fri) to June 16th (Sun) in Tokyo! Tomorrow is the last day!
TOPICS -
What's so fun about MTB? How skiers spend their off-season at Hakuba Iwatake MTB Park
How-to/Know-how -
Say no to the mass production and mass consumption of major brands! The up-and-coming Swiss ski brand "Simply." has arrived
skis -
Report on the early order event for the 2024-2025 new model "BC Wear"! @SKI SHOP "VAIL"
TOPICS -
SMITH Hidemitsu Okada x Ayana Onozuka | SKIER'S TALK ROOM -Let's talk about gear-
Goggles and sunglasses
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Behind the enthusiasm of the technical competition lay another skiing culture
skis -
SCARPA introduces the ultimate lightweight touring boot, the "F1 RS"
ski boots -
A new freeride guided by the artist's sensibility. BLIZZARD's bold image change
skis -
DYNAFIT "RADICAL PRO": High-precision control thanks to a newly developed tongue
ski boots -
Ogisaka's masterpiece, which realizes "neo-carving," undergoes a full model change
skis -
The most distinctive feature is the "TRANSCEND," a twin-tip design that's "unlike KÄSTLE"—a revival of the KÄSTLE style!
skis -
An overview of the five product series | FACTION SKIS COLLECTIONS
skis -
Experience a cosmic floating sensation with Via Boom! ZUMA's bold graphic change
skis -
DPS's flagship model, "KAIZEN," has received its first update since its release
skis -
ATK | Innovative Bindings and Their Manufacturing Philosophy
Ski bindings -
The newly revamped Mindbender Collection | K2
skis -
All models have been updated | Phaenom
ski boots
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Community is the core of a brand | FACTION
Interview -
A snow village creates the future with water—the challenge of the Honzawa Small Hydroelectric Power Plant in Nozawa Onsen
Interview -
100 Days of Skiing Executive Officer, Smile Resort Tatsuya Yagi
Interview -
Nomugi Toge Ski Resort: Harsh nature and warm people, where skiing and the mind are at their best
Interview -
Enjoy winter mountains more freely and safely—Hoshino Resorts Tomamu's "Winter Mountain Liberation Declaration" transforms Japan's snow mountain culture
Interview -
Olympic Ski Cross: Ryo Sugai | Turning the Disappointment of Beijing into Strength
Interview -
Olympic Ski Halfpipe Skier Touma Matsuura Takes on the Challenge with His Signature Trick, the "Octopus Grab"
Interview -
"Walking socks" that connect your body naturally through your feet - socks made by mountain guide Asahi Ryuta are complete!
Interview -
It would be a shame to not know about it. You'll be amazed by the "Hida Nagareha Ski Resort"
Interview -
Amazing powder snow. Touring Sakae Club Ski Resort
Interview -
Exploring the SAJ National Team Coaches: Moguls Edition (Part 2)
Interview -
Exploring the SAJ National Team Coaches: Moguls Edition (Part 1)
Interview
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Learn from the pros: How to care for and store your skis and snowboards during the off-season
How-to/Know-how -
[New Project] Kenji Kono will diagnose your skiing in "Ski Doctor" and is looking for skiing problems
How-to/Know-how -
6 things BC skiing enthusiasts should do to get into the winter swing! [Tokyo Metropolitan Edition]
How-to/Know-how -
Kono Kenji's POWDER TIPS: Overcome the problem of skis not lining up and turns not falling forward on uneven ground or bad snow!
How-to/Know-how -
Kenji Kono's POWDER TIPS: Overcome the fear of uneven terrain and powder!
How-to/Know-how -
The growing popularity of tree runs: their appeal and how to ski
How-to/Know-how -
What is backcountry skiing? | What beginners need to know
How-to/Know-how -
What's so fun about MTB? How skiers spend their off-season at Hakuba Iwatake MTB Park
How-to/Know-how -
How to wash ski and snowboard wear - Clean it as soon as the season is over!
How-to/Know-how -
Backcountry Introduction: How to Use an Avalanche Backpack by Lost Arrow Backcountry Ski Gear Experience
Backcountry Gear -
Backcountry Introduction: How to Use a Beacon by Lost Arrow Backcountry Ski Gear Experience
Backcountry Gear -
Backcountry Introduction: How to Use Ski Crampons by Lost Arrow Backcountry Ski Gear Experience
How-to/Know-how
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Ski resorts where you can enjoy spring skiing, open from April to May (Golden Week) | Discounts on lift tickets available [Updated 2026.4/3]
By theme/purpose -
The fastest lift in Japan has been newly installed! Cupid Valley offers a level of satisfaction that is second to none
Joetsu -
Yuzawa Base | A recommended city-based ski trip
By theme/purpose -
Yuzawa Base | Recommendations for a round-trip ski trip based in the city [Shops around Yuzawa]
Yuzawa and Minamiuonuma -
Nagano Base | Recommendations for a city-based skating trip
By theme/purpose -
Nagano Base | Recommendations for a city-based skating trip [Shops around Nagano]
Shinetsu -
Shinetsu Area | "A hot spring to stop by after skiing!"
By theme/purpose -
Joetsu/Myoko base | A round-trip ski trip based in the city
Joetsu -
Tohoku Area | "Hot Springs to Stop by on Your Way Home from Skiing!"
Tohoku -
Morioka Base | Recommendations for a round-trip skating trip based in the city
Tohoku -
"Hot Springs to Stop by on Your Way Home from Skiing!" in Asahikawa, Hokkaido
Hokkaido -
Asahikawa Base | Recommendations for a round-trip skating trip based in the city
Hokkaido
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Introducing the charms of EN RESORT Grandeco | Special passes for summer and winter are now on sale
TOPICS -
Introducing the charms of Maiko Resort | Special passes for summer and winter are now on sale
TOPICS -
Introducing the charms of Ishiuchi Maruyama Ski Resort | Special passes for both summer and winter are now on sale
TOPICS -
Introducing the charms of Yuzawa Nakazato Snow Resort | Special passes for summer and winter are now on sale
TOPICS -
Go in the summer and ski in the winter! GO GREEN+SNOW PASS now on sale
TOPICS -
A shop with the DNA of staff who can fully dedicate themselves to having fun | UPLND Jiyugaoka
TOPICS -
"STEEP SKI BOOK 2027" on sale May 27th - Ski Gear Reviews from 73 People!
TOPICS -
Not about competition, but a novelty that makes you want to imitate it. The "evolution" that is not found in competitions is reflected through "Kimbo Sessions"
TOPICS -
'26-27 Ski Test Ride Event Information | Try out next season's models early! [Updated 3/28]
TOPICS -
Ski test ride "SKI DIG". How to ski at Kashimayari Ski Resort Family Park
TOPICS -
Testing the performance of "HOTRONIC" heat socks, the racing gear used by top athletes
TOPICS -
Arc'teryx envisions a future of "no waste manufacturing." ReBIRD™ leads the way in circular aesthetics
TOPICS
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Skiing made pipe tricks possible for Olympians | Men's Halfpipe at the Milan-Cortina Olympics
column -
Weekend powder forecast (2/20-2/23): Japan's best skiing weather forecaster accurately predicts "snowfall areas"!
column -
Weekend powder forecast (2/12-2/15): Japan's best skiing weather forecaster accurately predicts "snowfall areas"!
column -
The evolution of tricks continues to this day! Who will reign supreme in freestyle skiing? | Milan-Cortina Olympics
column -
Weekend powder forecast (2/6-2/8): Japan's best skiing weather forecaster accurately predicts "snowfall areas"!
column -
"Who will make history?" as seen in the Milan-Cortina Olympics: Europe's alpine skiing craze
column -
"The Strongest in History" All-Japan Snowboard Coach Tatsuki Inamura Discusses Japan's Strength and the Frontline of Sport Evolution | Milan-Cortina Olympics
column -
"The Truth About the Gear That Supports the World's Fastest Alpine Skiing" Seen at the Milan-Cortina Olympics
column -
Weekend powder forecast (1/30-2/1): Japan's best skiing weather forecaster accurately predicts "snowfall areas"!
column -
Weekend powder forecast (1/23-1/25): Japan's best skiing weather forecaster accurately predicts "snowfall areas"!
column -
Weekend powder forecast (1/16-1/18): Japan's best skiing weather forecaster accurately predicts "snowfall areas"!
column -
Bears during ski season: hibernation and what to know about the backcountry
column
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Springtime in Tateyama, the allure of granular sugar. A 3,000m-high ridgeline connected by Shinkansen and bus
Report -
The snowmelt continues unabated. If you're planning a spring backcountry trip, go as soon as possible! | Kiso Komagatake/Senjojiki Backcountry Report, April 12, 2026
Report -
"Tsukasa Home POWDER FREERIDE '26," a powder snow festival held at Kiroro Resort for 16 years, aims to pass the baton to the next generation
Report -
Freely explore the mountains and fields. A field tour of "BC Cross-Country" skiing and skiing with ease
Report -
A TOUGH LUXURY Journey to Appi Kogen in a DEFENDER 130
Report -
Freely explore the fields and mountains. Exploring the charm of "BC Cross Country"
Report -
Backcountry guides reveal the reality of the situation
Report -
Skiing in the snowy country in midsummer! My first experience at "Kagura Summer Slope"
Yuzawa and Minamiuonuma -
How much are you planning to spend on gear this season? We asked 120 people at Ishii Sports' Custom Fair in Tokyo
Report -
Jeep® Commander supports your active lifestyle
Report -
Report on "YUKIGOI Mountain Clean 2025" with skiers and snowboarders who truly love the snowy mountains and Maiko
Report -
Season Playback "Tsukasa Home POWDER FREERIDE '25 with Bonz Crew" will be held! 2025/2/15.16 @ Kiroro Resort
Report
Latest NEWS
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1330 days until the "French Alps 2030" Winter Games. Freeride is finally coming to the Olympics!
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A natural snow slope appears in Ebina in the middle of summer | "LaLaport Ebina presents Snow Play" will be held on Saturday, July 25th
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Finally for snowboarding! The next-generation BOA "H5" has been announced, allowing for fine adjustments in both tightening and loosening directions
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Packed with unique and Japan-first attractions, "Yodobashi-Ikebukuro," featuring the largest Ishii Sports store in the Kanto region, is now open!
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Unleash your playful spirit with the Kicks. | Nissan unveils the new "Kicks" | On sale from June 18th
